Our Why

The Sacred Practice of Self-Love and Reclamation

At Black Self Wellth, we believe that Self-Love is a radical, revolutionary act.
It’s not just care—it’s reclamation.

It is the power to see ourselves fully.
The shield that protects our worth.
The revolution that restores our wholeness.

We do not wait to be acknowledged.
We stand in our full humanity, reclaiming what has always been ours.
Every act of Self-Love fortifies us—our people, our communities, and our world.

Our resistance is not struggle.
It is sacred remembrance.

To remember is to reclaim.
We do not wait to be defined by systems; we define ourselves.
We refuse to let systemic harm dictate our worth.
Healing is not something we wait for—it is something we claim.

We are not waiting for Healing—we are the Healers.

For too long, the world has tried to erase our histories, silence our voices, and diminish our power.
We refuse.

More than tools, our handcrafted essential oil blends and ‘I AM’ affirmations are acts of Self-Reclamation—
fueling resilience, fortifying strength, and anchoring us in power.

Our essential oils do more than scent.
They awaken.
They restore.
They reconnect.

With every drop, we reclaim ourselves—through intention, through presence, through the sacred act of Self-Anointing.

Our affirmations are declarations of worth, resilience, and radical Self-Ownership.
Together, they form a practice of Radical Nurturing, fortifying us from within
and helping us move through the world with certainty and strength.

Prioritizing ourselves is not indulgence—it is necessary.
Rooted in the resilience of Black communities,
we know Self-Love is both personal and collective revolution.
Our wholeness is a rising force—
and when we claim it, we lift others with us.

Black Self Wellth is not a brand—it is a movement.
A homecoming.
A remembering.
A rising.

It is a practice.
A daily, deliberate act of choosing ourselves when the world tells us not to.
A ritual of reclaiming, remembering, and rising.

Black Self Wellth is a sacred return—
to what was never lost, only denied.

Our Blackness is not a reaction to oppression.
It is Divine.
It is Origin.
It is Truth.

We carry two truths:
We are worthy.
And we are not always treated as such.

This is why Black Self Wellth is a practice—
a Self-Proclamation in a world that tries to forget us.

We remember.
We reclaim.
We rise.

Every act of Self-Love is a revolution,
rewriting the narrative of who we are and what it means to thrive.

We do not shrink.
We do not ask.
We claim space.
We are the ritual.
We are the Healers.
We are the revolution.

Join us—one drop, one breath, one affirmation at a time—
in reclaiming joy, wholeness, and love.